Corporate Citizenship Perspectives

Natixis Global Asset Management sharpens corporate citizenship focus for greater impact

Posted by TSimpson on Aug 14, 2013 7:34:16 AM

Q_NATIXIS_10CMThe definition of what it means to be a good corporate citizen has evolved over the years. It varies according to a company’s resources, giving priorities, corporate culture, and even with time. Natixis Global Asset Management (NGAM) underwent a period of internal reflection as it sought to develop a more strategic corporate citizenship program that produced greater impact on the local community.

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Topics: Partnerships, Philanthropy, Engaging Employees, Impact Measurement, Strategy, Non-Profits, Tracking