Corporate Citizenship Blog

Stakeholder engagement as strategy development

Posted by Colleen Olphert, Director, Membership and Member Services on Feb 10, 2017 2:26:52 PM

The following is excerpted from The State of Corporate Citizenship 2017. To learn more about how you can prioritize the corporate citizenship issues that are most important to your stakeholders and business context, consider joining online from February 20-April 17, 2017 for our Materiality: Determining Priorities for Corporate Citizenship Strategy and Reporting course.

While the 2017 State of Corporate Citizenship shows a declining interest in formal stakeholder engagement among executive respondents, engaging with both internal and external audiences can be an important component of any corporate citizenship program. Through stakeholder engagement, companies can fully understand their social, environmental, and economic impacts, and prioritize the issues that are most important to both stakeholders and their business context.

Many companies, like CBRE—the world’s largest commercial real estate services firm—use the insights they gather from stakeholders to inform a materiality assessment, creating a roadmap for more strategic time and resource allocation, and more comprehensive reporting.

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Topics: Corporate Citizenship, Stakeholder Enagement, materality, Sustainability Reporting

Northwestern Mutual Combats Childhood Cancer

Posted by Colleen Olphert, Director, Membership and Member Services on Nov 15, 2016 9:00:00 AM

The following is excerpted from Issue 15 of The Corporate Citizen. To learn more about how you can develop and execute a stakeholder engagement strategy, structure, and process to maximize business and social value, consider joining us in Dallas, TX on December 7-8, 2016 for our Stakeholder Engagement: Identify, Prioritize, and Act course.

The Boston College Center for Corporate Citizenship’s 2015 Community Involvement Study finds that nearly 60 percent of companies engage employees at all levels and one-third of companies engage stakeholders other than employees and customers to help determine which social issues to support (see Figure A). Through its foundation, Northwestern Mutual exhibits the importance of strategic stakeholder engagement through its community involvement efforts, especially its signature Childhood Cancer Program.

CI-Fig12.jpg

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Topics: Community Involvement, Employee Engagement, Stakeholder Enagement, Corporate Community Involvement

EY: Building a better working world

Posted by Colleen Olphert, Director, Membership and Member Services on Jul 20, 2016 12:32:14 PM

The following is excerpted from Issue 15 of The Corporate Citizen. To learn more about how you can inform and improve your programs through stakeholder engagement, consider joining us in Dallas on December 7-8, 2016 for our course: Stakeholder Engagement: Identify, Prioritize, and Act.

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Topics: Stakeholder Enagement, Member Spotlight

Stakeholder engagement delivers critical insight on global issues

Posted by Stewart Rassier, Director of Executive Education on Feb 23, 2016 2:39:36 PM

To tackle global issues like climate change, poverty, and health and wellness, individuals acrossGlobe-Hands.jpg sectors have to work together cooperatively.

Every day at the Boston College Center for Corporate Citizenship, we work with companies to realize their full capacity to create global change, and we know that work is not undertaken alone. 

Our members think carefully about how their local engagements contribute to the bigger picture and about their impacts on a variety of stakeholders. Our members engage with those outside the corporate walls to understand where they can put their assets to work and how they can prevent negative impacts. These companies engage a broad range of supporters AND critics to ensure well-informed decisions based on a variety of perspectives.   

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Topics: CSR, Stakeholder Enagement

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Welcome to the Boston College Center for Corporate Citizenship blog, we are your resource for corporate citizenship insights, research, trending topics and executive education. Our blog is a place to exchange ideas and learn about corporate citizenship.

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