Corporate Citizenship Perspectives

Internal partners play key role in bringing corporate citizenship vision to life

Posted by Katherine V. Smith, Executive Director on Feb 25, 2013 6:30:31 AM

Corporate citizenship professionals must approach their work with a vision for tomorrow. The theme of our 2013 International Corporate Citizenship Conference – Designing Opportunity – recognizes that corporate citizenship has the potential to improve company performance and create value. Linking citizenship activities to core business strategy can lead to a more engaged workforce, improved reputation, superior risk management and, ultimately a stronger financial performance.

Realizing the potential of citizenship programs requires an enterprise-wide approach.

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Topics: Sustainability, Value of Corporate Citizenship, Integration, Reputation, Culture, Identity

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The Boston College Center for Corporate Citizenship is your resource for insights, research, trending topics, and executive education in the corporate citizenship field.

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