Corporate Citizenship Blog

IKEA Foundation tackles child labor in India’s cotton communities; long-term holistic approach addresses social, cultural and economic influences

Posted by Susan Thomas on Jul 15, 2014 8:47:10 AM

IKEA_Foundation_BLKTen-year-old Tejas was forced to leave school and work in the cotton fields in India alongside his parents to supplement the family’s US $1.67 a day earnings. "It’s very difficult to work in cotton fields," says Tejas. "My back ached every day. I feared that snakes or spiders would bite me. I wished I could study. My friends used to ask me to go to school with them. I had to work."

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Topics: Corporate Citizenship, Membership, CSR

Alcoa Foundation and Discovery Education’s "Manufacture Your Future" off to a strong start

Posted by Susan Thomas on Jul 3, 2014 10:47:00 AM

Alcoa-Foundation-Logo-150x150According to a national survey, less than 20 percent of Americans said that their parents or school system had encouraged them to pursue a career in manufacturing. In response, Alcoa Foundation, the charitable arm of Alcoa, a manufacturing company pioneering the revitalization of the industry, teamed up with their new partner, Discovery Education, in an effort to bridge the industry’s unemployment gap through an online program named "Manufacture Your Future," which debuted in late May.

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Topics: Corporate Citizenship, Membership, STEM

Legg Mason supports employee retention through their Global Mentor Program

Posted by k.Kosmides on Jun 18, 2014 7:31:23 AM

legg_mason_logoAs companies engage with corporate citizenship, internal policies and programs present an excellent opportunity to address important focus areas such as employee retention. Legg Mason, a global asset management firm, supports employee retention through the Global Mentor Program, an internal mentorship initiative. By matching high-performing employees with experienced members in leadership roles, the program aims to expand the networking skills, leadership training, and company exposure of promising staff members. Legg Mason views the Global Mentor Program as a critical investment in leadership and talent development, having successfully mentored approximately 140 employees since the program’s inception.

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Topics: Corporate Citizenship, Membership, Employee Engagement

Three ideas for building a culture of corporate responsibility

Posted by Raquel.Karls on May 27, 2014 8:05:37 AM

inc_header_logoAt Outerwall, we strive for a culture where employees can bring their whole selves to work, which we know enriches our business.

Our corporate responsibility (CR) efforts comprise a major part of our culture. They highlight the values of Outerwall, and are designed to attract employees who have a desire to not only work for a successful, growing company, but one that provides a work experience with meaning and purpose. We also understand our actions impact others, and we’re dedicated to keeping that impact positive.

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Topics: Corporate Citizenship, Membership, CSR, Employee Engagement, Management Practices

Fostering partnerships that add value

Posted by Elizabeth Rogers on May 23, 2014 10:54:06 AM

The notion of “partnership” is central to the corporate citizenship agenda. Partnerships can serve as strong, unifying forces, gathering the complementary skills and inputs of the public sector, the private sector, and civil society in order to tackle complex social and environmental problems. Partnerships draw diverse resources together and, therefore, are a means to get things done that individual organizations cannot achieve alone.

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Topics: Corporate Citizenship, Membership, CSR, Partnerships

Hershey’s Learn to Grow builds opportunities for cocoa farmers through evidence-based learning and innovative solutions

Posted by kerin.sikorski on Apr 29, 2014 5:57:55 AM

HersheyCorpLogo2012_180x96West Africa grows about two-thirds of the world’s supply of cocoa beans. More than two million cocoa farmers in West Africa and more than 10 million West Africans depend on cocoa for a significant portion of their livelihoods. Both climate change and shifts in demand have gravely impacted the industry in this region, creating the need for companies with operations in the region to invest in the long-term sustainability of local cocoa farmers. According to Andy McCormick, Senior Director of Cocoa Sustainability at The Hershey Company, projects designed to improve farmer production and raise incomes need to be at sufficient scale.

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Topics: Corporate Citizenship, Membership, CSR, Sustainability

SAP Veterans to Work program equips veterans with the skills to succeed in today’s workforce

Posted by TSimpson on Mar 11, 2014 11:26:32 AM

SAP LogoAccording to a recent study by ManpowerGroup, the lack of skilled talent in the U.S. has made it difficult for employers to fill many jobs. This imbalance has created a job gap that many companies are developing strategies to address. SAP, a leading provider of enterprise software and services for managing accounting, distribution, human resources, manufacturing functions and technology, created its Veterans to Work program to leverage its expertise and create meaningful opportunities for U.S. veterans. Tyrone Webb Jr., Program Manager, Platform Solutions Group, shared some of SAP’s strategies for reaching veterans and engaging employees in the program.

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Topics: Corporate Citizenship, Membership

Kilpatrick Townsend & Stockton LLP demonstrates how giving back can be part of corporate culture

Posted by TSimpson on Feb 4, 2014 8:37:58 AM

KT_Logo_Full_bleed-1

Research has found that professionals who are required to track billable hours are often less willing to volunteer. The pressures of meeting certain quotas can deter professional services firms from taking the time to give back to the community. Quite the opposite trend can be seen at Kilpatrick Townsend & Stockton LLP, however, an international law firm that focuses on intellectual property; corporate, finance, and real estate; and litigation. Whitney Deal, Director, Corporate Citizenship, attributes this trend to the culture of giving back which has been ingrained in the firm’s 153 year-old foundation.

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Topics: Corporate Citizenship, Membership

eBay Giving Works helps people support the causes they care about through commerce

Posted by TSimpson on Jan 21, 2014 6:35:42 AM

EBAY_GivingWorks_vertA challenge that corporate citizenship practitioners often face is how to engage their customers in their citizenship activities. Developing these relationships can strengthen customer loyalty and contribute to a brand’s reputation. eBay, which provides a way for consumers to connect with cause through the eBay Giving Works platform and raise valuable funds for charity by buying and selling goods, has not only been successful in engaging customers in its giving programs, but has extended its reach to nonprofit organizations, brands, celebrities and the general public.

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Topics: Corporate Citizenship, Membership

Corporate Citizenship 2014: Five areas for continued action

Posted by Katherine V. Smith, Executive Director on Jan 8, 2014 11:33:03 AM

As we start 2014, we have taken some time to reflect on the work of the last year and where we see the field headed. The Center has had the privilege to work with companies in the Americas, Asia, Europe, and Africa this year and our membership reflects this diversity. While the individual issues being addressed by companies may differ across global regions, the questions are essentially the same at their core:

Are we helping to create the type of world we want to do business in?

Even more importantly, are we helping to create the kind of world we want to live in?

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Topics: Business Perspectives, Corporate Citizenship, Environment, Membership, CSR, Environmental Stewardship

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Welcome to the Boston College Center for Corporate Citizenship blog, we are your resource for corporate citizenship insights, research, trending topics and executive education. Our blog is a place to exchange ideas and learn about corporate citizenship.

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