Corporate Citizenship Perspectives

How does good corporate citizenship help companies do well?

Posted by Katherine V. Smith, Executive Director on Dec 30, 2014 8:46:00 AM

Corporate citizenship professionals know that their work yields both business and social value and recent research conducted at the Boston College Center for Corporate Citizenship shows that executives see investments in environmental and social programs as valuable, too.

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Topics: Value of Corporate Citizenship, Executive, Return on Investment (ROI), Impact

CH2M HILL partnership joins communities and saves lives

Posted by Colleen Olphert, Director, Membership and Member Services on Dec 11, 2014 10:22:00 AM

CH_Foundation_logo_CMYKPartnerships can amplify the unique strengths and skillsets of collaborators to produce impressive results. Sometimes—as in the case of CH2M HILL’s partnership with its non-profit partner Bridges to Prosperity—those results can join communities, increase well-being, and save lives.

CH2M HILL is a worldwide leader in engineering, construction, and operations management. With 26,000 employees in 190 offices on six continents, the firm is well positioned to deliver on its mission to help clients “build a better and more sustainable world,” building on its Little Yellow Book, a roadmap for the company’s ethical behavior that was written by one of the company’s founders.

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Topics: Partnerships, Corporate Community Involvement, Non-Profits, Impact, Grants, Signature Programs

Building better leaders for a more sustainable future

Posted by Susan Thomas on Jul 21, 2014 5:39:54 AM

Corporate citizenship can advance only when efforts are guided by informed and dedicated leaders—and leadership happens not just at the top of organizations, but from every seat.

That’s why, every year, corporate citizenship professionals from around the world come to the Center’s Corporate Citizenship Leadership Academy, an intensive trimester-long program that aims to strengthen leaders so that they can more effectively engage and influence their colleagues, improve organizational alignment, and broaden support, ultimately increasing long-term business and social value for their companies.

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Topics: Corporate Citizenship, Leadership, Professional Development, Impact

Northwestern Mutual wins 2014 Corporate Citizenship Film Festival Award

Posted by Susan Thomas on Mar 24, 2014 7:46:00 PM

Los Angeles, CA- March 24, 2014 - On Monday evening at the 2014 International Corporate Citizenship Conference, Northwestern Mutual was announced as the winner of Boston College’s 6th Annual Corporate Citizenship Film Festival.

Northwestern Mutual's winning video, "The Domino Effect of Childhood Cancer," was created to increase awareness about childhood cancer and the company’s commitment to the cause. In partnership with Alex's Lemonade Stand Foundation and Starlight Children's Foundation, the Northwestern Mutual Foundation’s Childhood Cancer Program funds childhood cancer research and provides support to families fighting this disease. The "domino effect" addressed in the video looks at how a cancer diagnosis affects not only the patient, but family and friends as well.

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Topics: Corporate Citizenship, Conference, Storytelling, Impact

Cast Your Vote in the 2014 Corporate Citizenship Film Festival

Posted by kerin.sikorski on Jan 28, 2014 5:56:08 AM

Voting is now under way in Boston College’s Sixth Annual Corporate Citizenship Film Festival!Film Festival 2014

Each year the Festival provides companies with an opportunity to demonstrate their successes in corporate citizenship. Sixty-Six entries showcasing how companies are having a positive impact in communities around the world were submitted into this year’s Festival.

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Topics: Corporate Citizenship, Conference, Community, Storytelling, Impact

How to get to "yes" or "no" in business today

Posted by Paige Kelly on Nov 19, 2013 12:06:42 PM

A successful manager recognizes arriving at a decisive “yes” or ”no” regarding internal or external requests is not as easy as it was once. As the complexities of global commerce increase and stakeholders are given more power, getting a definitive answer can be a challenge.

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Topics: Corporate Citizenship, Framework, Impact

Even leaders sometimes need to recalculate

Posted by Katherine V. Smith, Executive Director on Oct 10, 2013 7:27:40 AM

“Recalculating.” How many times have you groaned when you heard that word coming from your GPS because you thought you knew the route and the GPS was sending you a different way, or because it meant you had missed a turn and now had to reroute.

But often this recalculation is a positive. The alert to “recalculate” means it’s time to choose a different path. This new path will show you new routes you might otherwise have missed, or reintroduce you to routes you’ve already encountered.

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Topics: Conference, Responsible Corporate Leadership, Change, Accountability, Impact

Integrating environmental and social impacts into the bottom line: Dogeared’s story of attaining B Corporation certification

Posted by TSimpson on Oct 1, 2013 5:30:45 AM

Dogeared200x200As more and more companies try to connect their social and environmental impacts to the bottom line, measurement and accountability are becoming a standard. One of the ways to accomplish this is by formally accounting for your company’s environmental, social and governance (ESG) impacts and integrating those metrics into the company’s annual financial reports. Dogeared, Inc. decided to formally incorporate ESG standards and transparency into its business by becoming a Certified B Corporation. Given the growing community of B Corporations around the globe, the Center reached out to co-founder, Merlin Clarke, who explained the process of becoming a B Corporation and how it has impacted Dogeared’s corporate citizenship goals.

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Topics: Corporate Social Responsibility (CSR), Engaging Employees, Integration, B Corp, Culture, Accountability, Impact, Consumer

Panera Bread fights food insecurity one meal at a time

Posted by TSimpson on Jul 24, 2013 6:30:19 AM

new panera logoPanera Bread recently opened a new location in Boston. One of the most striking things about this bakery-cafe is that, unlike its predecessors, there are no cash registers and no prices. Rather, the cafe provides suggested donation amounts and donation bins to collect contributions. This new model is the most recent installation of the Panera Bread Foundation’s non-profit concept: Panera Cares community cafe. Under this innovative model, customers are asked to embrace the notion of shared responsibility and pay what they can. Those who can afford it may donate the suggested amount or more, but those who cannot may donate what they’re able or volunteer their time in exchange for a meal voucher. Either way, the goal is for each person who enters Panera Cares to eat with dignity.

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Topics: Philanthropy, Corporate Community Involvement, Value, Impact, Foundation, Signature Programs

Fannie Mae’s Help the Homeless program puts the community at the center with walks

Posted by TSimpson on Jul 10, 2013 6:30:45 AM

Fannie Mae HTH_Logo_RGBOver the past 25 years, Fannie Mae’s Help the Homeless (HTH) program has raised awareness and $100 million for nonprofit beneficiaries working to prevent and end homelessness. Each year, tens of thousands of people get involved in the HTH program by participating in community walks, making a donation, being a sponsor, or volunteering their time to support organizations dedicated to serving homeless people.

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Topics: Partnerships, Engaging Employees, Corporate Community Involvement, Non-Profits, Impact, Signature Programs

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The Boston College Center for Corporate Citizenship is your resource for insights, research, trending topics, and executive education in the corporate citizenship field.

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