Corporate Citizenship Perspectives

A strategic approach to public policy engagement

Posted by Katherine V. Smith, Executive Director on Jul 3, 2018 9:00:00 AM

21st Century Corporate CitizenshipIn our current climate, companies are being looked to increasingly to take a position on social issues—sometimes to the point of engaging directly in public debate, or even in the political arena. As companies become more active in issues of public policy—from education, to immigration, to human rights—corporate citizenship professionals should be prepared to advise leadership on what issues best align with their companies’ values and business goals. To help firms effectively address questions like navigating the corporate advocacy space, Dave Stangis—Vice President of Corporate Responsibility and Chief Sustainability Officer for the Campbell Soup Company—and I released two resources last year.

First, the book 21stCentury Corporate Citizenship: A Practical Guide to Delivering Value to Society and Your Business serves as a how-to guide for the corporate responsibility professionals leading and implementing programs on the ground. We followed up by publishing The Executive’s Guide to 21st Century Corporate Citizenship, which informs more senior managers on the business value of integrating sustainability and social impact into strategy. 

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Topics: Responsible Corporate Leadership, Human Rights, Governance, Education, Policy, Public Relations

Harnessing employee skills to improve financial literacy in youth

Posted by Colleen Olphert, Director, Membership and Member Services on Jun 4, 2018 4:22:12 PM

The following is excerpted from Issue 23 of The Corporate Citizen. To learn more about how your community involvement efforts can connect to overall business success, read the Community Involvement Study, available exclusively for members. Not a member? Learn more about corporate membership with the Boston College Center for Corporate Citizenship. 

Vanguard_My Classroom EconomySince first opening its doors in 1975, Vanguard has flourished using a business model that is built on three foundational values: integrity, focus, and stewardship. A "mutual" mutual fund company, at Vanguard there are no outside owners—instead, the company is owned by its funds, which in turn are owned by their shareholders. As such, Vanguard has the privilege of serving as a dedicated steward of not only its clients' investments—but also of its communities, as the firm understands that strong communities are key to sustainable growth and prosperity. 

Vanguard also understands that these communities are only as strong as their most vulnerable members—children. That's why Vanguard's Office in Community Stewardship focuses its efforts to advance early childhood development and education.

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Topics: Finance, Corporate Community Involvement, Value of Corporate Citizenship, Youth, Education

For this company, corporate responsibility is an investment in the future workforce

Posted by Patricia MacKenzie, Director of Marketing & Communications on Jan 11, 2018 9:52:21 AM

At the Boston College Center for Corporate Citizenship’s International Corporate Citizenship Conference, CSR leaders from around the world gather to share insights, tools, and tactics. Below, we share a story from last year’s conference, appearing originally in Issue 20 of The Corporate Citizen magazine, which details how State Street—the event’s 2017 convening sponsor—is working with five partners to advance job readiness today while strengthening its future workforce.

This year, our 2018 convening sponsor Travelers will share the benefits of a long-term approach. Other speakers will include award-winning writer and speaker Terri Trespicio, as well as experts from EY, UPS, and more. Now is the best time to register, because for a limited time you SAVE $200 on registration!

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Topics: Partnerships, Corporate Community Involvement, Value of Corporate Citizenship, Youth, Workforce, Best Practices, Education, Impact

Corporate Citizen Magazine Issue 23: Resilience, Responsibility, Results

Posted by Patricia MacKenzie, Director of Marketing & Communications on Jan 10, 2018 11:41:33 AM

The Winter 2018 issue of the Corporate Citizen Magazine, “Resilience, Responsibility, Results,” is now available!

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In this issue, you’ll learn about companies that have cultivated resilience, committed themselves to continued corporate responsibility efforts, and are—thanks to all of their hard work—seeing tremendous results in their bottom line, within their company culture, and in the communities where their employees live and work.

Highlights include:

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Topics: Sustainability, Value of Corporate Citizenship, Education, Business to Business (B to B), Change, Signature Programs

Applied Materials’ Education Initiative aims to increase graduation rates and student success

Posted by Colleen Olphert, Director, Membership and Member Services on Oct 17, 2015 8:30:00 AM

The forthcoming 2015 Community Involvement Survey illustrates that many companies are addressing relevant social issues, with a prominent focus on K-12 education. The survey shows that nearly 55 percent of companies include education among their top issues for attention and investment. Tweet: 55% of companies include #education among their top issues for attention and #community investment. With nearly 20 percent of students failing to graduate on time, or at all, corporations are making investments to try and increase student achievement and graduation rates for a more educated workforce.[i]

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Topics: Partnerships, Corporate Community Involvement, Impact Investing, Investment Strategy, Education

MassMutual challenges students to plan for the future

Posted by Colleen Olphert, Director, Membership and Member Services on Apr 15, 2015 1:48:00 PM

MassMutual-FutureSmartHere at the Center, we spend a lot of time thinking about how our members can make the good work they do in CSR go even further. We scan research publications in the management and social sciences disciplines related to corporate citizenship, work with some of the top thinkers in the field, and conduct our own research to provide our more than 400 members with the insights that help drive business and social value.

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Topics: Partnerships, Corporate Community Involvement, Education, Signature Programs

Fostering a more promising and productive future through mentorship programs

Posted by Stewart Rassier, Director of Executive Education on Jan 19, 2015 9:00:00 AM
Mentoring-079109-editedIn 1897, Andrew Carnegie, the industrialist credited with leading the enormous expansion of the American steel industry, appointed the 35-year-old Charles M. Schwab as his successor as president of Carnegie Steel. Schwab had started as a low level engineer at the company and first impressed Carnegie with his talents as a pianist at a party. This jump-started a close mentoring relationship between the two, and in a relatively brief period of time, Schwab was groomed to follow Carnegie as head of the company. Schwab’s business success even after he left Carnegie Steel is largely credited to Carnegie’s interest in his high-potential protégé.
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Topics: Volunteer, Value of Corporate Citizenship, Leadership, Youth, Education, Involvement

Go big or go home: Inside HMH’s latest initiative

Posted by Olivia Simone on Aug 25, 2014 3:29:00 PM

houghton-mifflin-harcourt-logoAs a global education company and one of the world’s leading providers of pre-K-12 education content and services, Houghton Mifflin Harcourt (HMH) has an extended tradition of fostering education through partnerships with local organizations. At the heart of each initiative is the company’s mission – to change people’s lives by fostering passionate, curious learners.

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Topics: Partnerships, Corporate Community Involvement, Education, Signature Programs

Boston Scientific tackles widespread disparities in healthcare with its Close the Gap program

Posted by Susie Moore on Aug 12, 2014 6:00:00 AM

Bs-furtherIn America, heart disease [1] is the #1 killer, taking more lives each year than all cancers combined. And although diseaseprevalence is similar across genders and ethnicities, awareness of risk factors and disparity in treatment rates are not. Close the Gap, a Boston Scientific educational initiative, was established in 2006 to address disparities in cardiovascular care for the underserved patient populations of women, African Americans, and Hispanic/Latino Americans. Initially focused solely on cardiovascular health, Close the Gap recently expanded its mission to address healthcare disparities that exist in other disease states, including asthma, colon cancer and pancreatic cancer.[2-5]

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Topics: Corporate Citizenship, Diversity, Health & Wellness, Corporate Community Involvement, Inclusion, Education, Gender, Signature Programs

Key takeaways: manufacturing companies and an educated workforce

Posted by M McCollester on Jul 14, 2014 11:38:54 AM

Education in Science, Technology, Engineering, and Math (STEM) is extremely important in building a skilled talent pool for the manufacturing sector. We spoke with three representatives in our July webinar, Manufacturing Companies and an Educated Workforce, about their efforts to build effective STEM education programs.

Scott Hudson, principal manager, social responsibility and community outreach at the Alcoa Foundation, Jennifer Mandel, communications and public affairs manager at Lockheed Martin, , and Michele Walker-Moak, program manager, global community affairs atApplied Materials believe that encouraging interest in STEM fields is crucial for the future of manufacturing companies. They noted that a shortage of STEM-trained talent currently exists, and thus they focus their programs on engaging untapped demographic groups to help fill this void.

Three key themes emerged from our discussion of STEM education initiatives, and our participants shared their experiences with each:

Aligning Programs with Strategic Issues

One of the main themes that arose from our exchange is the significance of aligning educational programs with a company’s overall strategy. Taking this step increases the program’s effectiveness for it allows executives, employees, and other stakeholders to more easily see the value of the investment.

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Topics: Partnerships, STEM, Corporate Community Involvement, Align, Value, Education

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The Boston College Center for Corporate Citizenship is your resource for insights, research, trending topics, and executive education in the corporate citizenship field.

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