Corporate Citizenship Perspectives

2017 Conference: Corporate Citizenship Ecosystems

Posted by Katherine V. Smith, Executive Director on Oct 4, 2016 9:00:00 AM

In the more than three decades since the Boston College Center for Corporate Citizenship was founded, so much in our field has changed. Corporate citizenship has gone from a sideline effort of a few well-meaning companies to a strategic business imperative deemed vital by the majority of executives. Why has this shift occurred? Because business leaders have come to recognize that corporate citizenship delivers business AND social value—and that both of these are crucial to achieving sustainable growth.

In the last three decades, the role of a corporate citizenship professional has evolved.  While many still operate in small teams, you have become experts at drawing on the ideas and information, expertise, effort, and financial support of your internal and external partners to advance your businesses, your communities, and our world.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Conference, Responsible Corporate Leadership, Investors

Demonstrate your value through strategic measurement

Posted by Katherine V. Smith, Executive Director on Jun 1, 2016 10:15:46 AM

“I have been struck again and again by how important measurement is to improving the human condition.”—Bill Gates

When done right, corporate citizenship is a serious investment of money, resources, and time. To ensure that your CSR programs continue to receive the funding and attention they deserve, you must be able to demonstrate—to your leaders, your partners, and broader stakeholders—the return on that investment, or the ROI. What do your efforts offer the business? How do they advance the missions of your nonprofit partners? How are they benefiting your employees, customers, and shareholders? 

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Topics: Corporate Social Responsibility (CSR), Impact Measurement, Value of Corporate Citizenship, Align, Return on Investment (ROI), Logic Model

Activate your corporate citizenship network

Posted by Katherine V. Smith, Executive Director on Apr 5, 2016 2:20:55 PM

Just a few weeks ago, the Boston College Center for Corporate Citizenship held our annual International Corporate Citizenship Conference. More than 500 CSR experts joined us in Atlanta for nearly three days of insights, information, and sharing.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Leadership, Network, Global

Corporate Citizenship Conference Recap Day 3: Taking on the Future Together

Posted by Patricia MacKenzie, Director of Marketing & Communications on Mar 22, 2016 4:03:51 PM

The final day of the 2016 International Corporate Citizenship Conference was rich with inspiration and ideas, as attendees solidified connections, learned from each other and from experts in the field, and were introduced to next year’s Conference sponsor—State Street—during the event’s closing session.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Conference, Materiality, Network, Professional Development

2016 Corporate Citizenship Conference Recap Day 2: Global Solutions at the Local Level

Posted by Patricia MacKenzie, Director of Marketing & Communications on Mar 21, 2016 8:40:04 PM

Idea_Exchange_Breakfast.jpgThe first full day of the 2016 International Corporate Citizenship Conference was just that—full. Full of the insights and connections that will make future social, environmental, and economic progress possible. During four general sessions, 12 breakout panels, case studies, workshops, and numerous networking opportunities, CSR leaders from around the world discussed the programs that will address global problems—and their local impacts.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Reporting, Conference, Sustainable Development Goals (SDG), Network, Professional Development

2016 Corporate Citizenship Conference Recap Day 1: The Power of Storytelling

Posted by Patricia MacKenzie, Director of Marketing & Communications on Mar 20, 2016 8:48:16 PM

BCConf16_crowd.jpgToday, more than 500 corporate citizenship professionals joined us in Atlanta with one purpose: to gather the knowledge and connections necessary to lead the fight against some of the most pressing global issues. The afternoon was filled with numerous networking opportunities and an illuminating dinner session—and was capped off by the annual Film Festival Award Ceremony—setting the stage for two more days of insights and connections.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Conference, Network, Storytelling, Professional Development

2016 International Corporate Citizenship Conference Begins Tomorrow in Atlanta

Posted by Patricia MacKenzie, Director of Marketing & Communications on Mar 19, 2016 3:00:00 PM

BCConf16-Box.jpgEvery year, the Boston College Center for Corporate Citizenship gathers CSR leaders from around the globe for our International Corporate Citizenship Conference. Drawing experts from our more than 400 Member companies, leading corporate citizenship and management thinkers, and organizations such as CDP and GRI, we create unique space—one that admits corporate citizenship practitioners only—for the free exchange of ideas.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Conference, Network, Professional Development

Collaboration as key to a sustainable and prosperous future

Posted by Katherine V. Smith, Executive Director on Mar 1, 2016 2:41:27 PM

We should not only use the brains we have but all that we can borrow.”-Woodrow Wilson

As corporate citizenship professionals, you have a uniquely important job. You are required to create, operate, and communicate in ways to differentiate your company from its competitors, and often expected to work with them—as well as with many other partners—to help address some of the world’s most pressing challenges.

Issues like climate change, global poverty and hunger, and future workforce preparation cannot be addressed by one program or organization alone—no matter how innovative or dedicated. Tackling these problems, and many others, requires the collaborative effort of many.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Conference, Sustainable Development Goals (SDG), Network

Corporate Citizenship Conference : Global Citizens / Local Communities

Posted by Katherine V. Smith, Executive Director on Dec 2, 2015 9:50:18 AM

2016ConferenceLogo.pngEffective corporate citizenship professionals are always looking ahead, analyzing the environmental, social, and governance (ESG) issues that are emerging, and modifying their own efforts to plan and account for them. This is a complex task that only becomes more challenging as the global business context becomes more integrated.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Sustainable Development Goals (SDG), Network, Professional Development

The impact of CSR storytelling through video

2016 Corporate Citizenship Film Festival

A picture is worth a thousand words.” If this statement is accurate, how many words is video worth? Video is quickly becoming the media consumption format of choice for consumers and business executives around the world. A recent study by comScore, shows that 100 million people watch a video on the internet each day. Even more impressive is research from Cisco that states by 2019, online video will be responsible for nearly 80 percent of global internet traffic, an increase from 66 percent in 2013. These figures speak to the fact that video is rapidly becoming the most valuable opportunity for businesses to engage their stakeholders.

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Topics: Corporate Citizenship, Corporate Social Responsibility (CSR), Film Festival, Storytelling

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The Boston College Center for Corporate Citizenship is your resource for insights, research, trending topics, and executive education in the corporate citizenship field.

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