The first full day of the 2016 International Corporate Citizenship Conference was just that—full. Full of the insights and connections that will make future social, environmental, and economic progress possible. During four general sessions, 12 breakout panels, case studies, workshops, and numerous networking opportunities, CSR leaders from around the world discussed the programs that will address global problems—and their local impacts.
Today, more than 500 corporate citizenship professionals joined us in Atlanta with one purpose: to gather the knowledge and connections necessary to lead the fight against some of the most pressing global issues. The afternoon was filled with numerous networking opportunities and an illuminating dinner session—and was capped off by the annual Film Festival Award Ceremony—setting the stage for two more days of insights and connections.
Every year, the Boston College Center for Corporate Citizenship gathers CSR leaders from around the globe for our International Corporate Citizenship Conference. Drawing experts from our more than 400 Member companies, leading corporate citizenship and management thinkers, and organizations such as CDP and GRI, we create unique space—one that admits corporate citizenship practitioners only—for the free exchange of ideas.
“We should not only use the brains we have but all that we can borrow.”-Woodrow Wilson
As corporate citizenship professionals, you have a uniquely important job. You are required to create, operate, and communicate in ways to differentiate your company from its competitors, and often expected to work with them—as well as with many other partners—to help address some of the world’s most pressing challenges.
Issues like climate change, global poverty and hunger, and future workforce preparation cannot be addressed by one program or organization alone—no matter how innovative or dedicated. Tackling these problems, and many others, requires the collaborative effort of many.
Effective corporate citizenship professionals are always looking ahead, analyzing the environmental, social, and governance (ESG) issues that are emerging, and modifying their own efforts to plan and account for them. This is a complex task that only becomes more challenging as the global business context becomes more integrated.
“A picture is worth a thousand words.” If this statement is accurate, how many words is video worth? Video is quickly becoming the media consumption format of choice for consumers and business executives around the world. A recent study by comScore, shows that 100 million people watch a video on the internet each day. Even more impressive is research from Cisco that states by 2019, online video will be responsible for nearly 80 percent of global internet traffic, an increase from 66 percent in 2013. These figures speak to the fact that video is rapidly becoming the most valuable opportunity for businesses to engage their stakeholders.
“We make a living by what we get but, we make a life by what we give.” - Winston Churchill
Giving Tuesday is a national day of online giving which is held at the start of the annual holiday season following Black Friday and Cyber Monday. #GivingTuesday celebrates and encourages charitable activities that support nonprofit organizations.
Learn how your peers are using information strategically to increase transparency in their organizations and drive powerful change in Issue 14 of the Corporate Citizen Magazine.
At the Boston College Center for Corporate Citizenship, we have been busy finishing the analysis of our 2015 study of how companies are managing and executing the community involvement activities within their corporate citizenship efforts, and expect the final report to be released this fall.