Corporate Citizenship Perspectives

Investing in a Brighter Future for All

Posted by Colleen Olphert, Director, Membership and Member Services on May 12, 2017 2:43:52 PM

The following is excerpted from Issue 19 of The Corporate Citizen. To learn more about how you can align your corporate citizenship strategy with strategic business goals, consider joining us in Chicago on September 13-15 for our Corporate Citizenship Strategy course.

BBVA-DayofService_Denver5.jpg

BBVA Compass relies on its bedrock principle of transparent banking to serve its clients, and invests significant time and money in its communities. 

It is firmly committed to reaching low- to moderate-income (LMI) areas. Every initiative BBVA Compass undertakes, every program that it develops and supports—whether it’s community development, education, or the arts—is designed to underscore the bank’s brand promise of building better, brighter futures for everyone in its communities.

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Topics: Corporate Citizenship, Strategy, Community

Reflecting on the season of giving

Posted by Katherine V. Smith, Executive Director on Nov 1, 2016 9:41:37 AM

HiRes.jpgThe holiday season is upon us, and with it comes an increased focus on corporate giving initiatives. From localized donations such as food and toy drives to broader efforts like the annual #GivingTuesday campaign, companies are ramping up their corporate giving programs.  As our calendar year comes to an end and many are moving into new budget cycles this spring, it is a good time to assess your giving strategy and make sure it is designed to maximize both social and business value. All giving is good AND you can increase the effectiveness of your company’s giving program by employing the resources and capabilities unique to you, addressing the causes most relevant to your business operating context, and mobilizing your employees. If you activate your program on all three of these fronts, you will make an impact that continues well beyond the holidays.

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Topics: Philanthropy, Engaging Employees, Volunteer, Communication, Giving, Community

What’s the best way to engage, aid, and support your community?

Posted by Stewart Rassier, Director of Executive Education on Apr 1, 2015 10:56:00 AM

PhilantropyPhilanthropy and community engagement have become integral parts of business, but there are many ways and means by which companies can organize and manage such efforts. For some companies, foundations offer a convenient mechanism to oversee social investments, while others may choose to give solely from within a corporate giving platform. We know that society’s expectations of firms are high and there are therefore many reasons a company may decide to give, including:

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Topics: Corporate Citizenship, Philanthropy, Engagement, Community, Foundation, Involvement

Synopsys Shares program offers freedom and flexibility to drive employee engagement in local communities

Posted by kerin.sikorski on Jul 29, 2014 6:02:08 AM

CS2696_SynopsysSharesLogoV_OSynopsys Inc., a leading innovator in the global electronics market, empowers employees to organize and participate in volunteer projects that match their individual interests and giving priorities. Through its Synopsys Shares program, the company maximizes its positive societal impact while supporting the diverse passions of its employees by granting them the flexibility to choose activities that closely align with their values and the needs of the local community. Megan McDow, community affairs manager, answered a few questions about the program.

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Topics: Corporate Citizenship, Engaging Employees, Volunteer, Community

Fostering partnerships that add value

Posted by Elizabeth Rogers, Senior Education Advisory and Member Services Associate on May 23, 2014 10:54:06 AM

The notion of “partnership” is central to the corporate citizenship agenda. Partnerships can serve as strong, unifying forces, gathering the complementary skills and inputs of the public sector, the private sector, and civil society in order to tackle complex social and environmental problems. Partnerships draw diverse resources together and, therefore, are a means to get things done that individual organizations cannot achieve alone.

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Topics: Partnerships, Communication, Value of Corporate Citizenship, Strategy, Community

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Welcome to the Boston College Center for Corporate Citizenship blog, we are your resource for corporate citizenship insights, research, trending topics and executive education. Our blog is a place to exchange ideas and learn about corporate citizenship.

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