With 4 billion videos watched on YouTube every day and projections that video will make up 75 percent of Internet traffic in the coming years, communicating by video has gone from a luxury to a necessity for any organization looking to tell its story.
You may already be using video to tell internal and external audiences about your company's corporate citizenship efforts. The Boston College Center for Corporate Citizenship's 5th annual Film Festival, sponsored by Pitney Bowes, will let you share that story with thousands of viewers and demonstrate how you are using video as a communication tool.
Entry in the Film Festival gives companies an opportunity to inform employees of corporate citizenship efforts while engaging them in the festival voting process. The 60,000 people who viewed the videos in the 2012 Film Festival and voted for their favorite sent a resounding message: There is an audience interested in seeing the corporate citizenship story on video.
Here are the important dates for the 2013 Film Festival:
Submission period: January 4 to February 8. Only one video submission is permitted for each participating company.
Public voting: Voting will take place on the Center for Corporate Citizenship website from February 14 through March 1 to narrow the field to 10 finalists. Finalists will be announced on March 6.
Selection of winner: The 10 finalists will be reviewed by a panel of judges to choose the winner, which will be announced April 22 during the 2013 International Corporate Citizenship Conference in Boston. All 10 finalist videos will be available for viewing at the conference.
In order to win, a company representative must be registered and in attendance at the conference..
Click here for more information on submission guidelines and an entry form.