Corporate Citizenship Perspectives

How will you celebrate International Corporate Philanthropy Day?

Posted by Allison Lee on Feb 23, 2011 5:00:55 AM

As companies become increasingly global, their corporate citizenship and community involvement follows suit. In celebration of this increased internationalism of corporate philanthropy, the Committee Encouraging Corporate Philanthropy is leading International Corporate Philanthropy Day on February 28. Celebrated on the fourth Monday in February every year, International Corporate Philanthropy Day is an opportunity for corporations to reflect on, and raise awareness of, the role of the private sector in society, as well as the business and social benefits of corporate community investment.

Several of the Center’s member companies are taking part in International Corporate Philanthropy Day events and are highlighted below:

  • The Alcoa Foundation will be announcing the expansion and launch of several environmental programs focused on the sustainability themes of Reduce, Recycle, Replenish and Measure. The programs represent a total investment of $3 million.
  • Campbell Soup Company kicked off a program in mid-February to reduce childhood obesity and hunger in Camden, N.J., where it has been headquartered since 1869. The company plans to invest $10 million over a 10-year period with the goal of reducing childhood obesity and hunger by 50 percent in Camden.
  • Throughout February, the Hartford Financial Services Group plans to recognize International Corporate Philanthropy Day at all of its main offices and will be introducing its newly re-organized community service program -- Team Hart -- to its employees at volunteer fairs.
  • The ITT Corporation will be announcing that its corporate citizenship program is partnering with members of the Emergency Capacity Building Project to support development of water-related disaster risk reduction programs. The announcement aims to recognize International Corporate Philanthropy Day and shed light on the plight of people affected by disasters every year.

Topics: Corporate Citizenship, Workplace Giving, Community Involvement, Philanthropy, Volunteer